Frequently Asked Questions


Can I come in and buy a cake or some cupcakes today?

Yes! Our shop is open Tuesday to Saturday from 10am - 6pm. You can buy a slice of cake or any number of cupcakes to eat in or take away. Bespoke cakes cannot be purchased on the day, as we make these especially for you and require notice (a minimum of 3 days).

Do you do same day or next day delivery?

You can order simple cupcakes (with no bespoke design) or a simple cake (iced with a message in your chosen colour and style) with 24 hours notice, although delivery timings may not be available at short notice. It's always best to give at least 3 days' notice if you can.

How much notice do I have to give if I would like to order a cake?

We require an absolute minimum of 3 days' notice for all bespoke orders and 24 hours for simple ones (cupcakes or a cake with no bespoke design). At busy periods, or if your cake is particularly complex or requires items that need to be ordered in especially, this may be longer. Our 3 day notice period is the time when all the details of the order must be confirmed, so it is always worth getting in touch at least a week in advance to allow time for all those little details to be ironed out.

What designs can I choose from?

We do not have a catalogue of designs for you to choose from - everything is bespoke. You can take inspiration from our previous designs (see our extensive Gallery) or come up with something completely unique, either with
your own imagination, or having some help with ours.

When and how do I pay for my order?

For orders of over £100, we take a £50 deposit when you place your order, with the balance due 3 days before delivery or collection. For all other orders, full payment must be made no later than 3 days before delivery or collection. You can pay using PayPal, posting a cheque (if you allow sufficient time), making an online bank transfer or using your credit or debit card over the phone.

Where are you based and can I come in to see you?

We are based at the Custard Factory on Gibb Street in Digbeth. Our shop opening hours are 10am - 6pm Monday to Saturday. You can drop in any time to discuss a cake order but consultations for wedding cakes must be booked in advance.

I've seen a picture online of a cake I want - can you make it for me?

We like to use our own designs, but we are happy to take inspiration from pictures you have seen of cakes elsewhere. If you email over an image, we would be happy to provide a quote for something similar.

Are your cakes vegetarian?

Yes. We do not use any animal based products in our cakes or icing (aside from any specifically requested decorations). The majority of our flavourings are natural and alcohol free, but to be sure, please state when ordering that you would like the cake to be alcohol free and vegetarian so we can ensure no animal based or alcohol products are used.

Can you make gluten or dairy free cakes?

Yes. There is no extra cost for either a gluten free cake or a dairy (lactose) free cake - just request when ordering.

Can you make eggless cakes?

No, we do not make eggless cakes.

Do your cakes contain nuts?

Certain cakes we make (such as fruit cake & carrot cake) do contain nuts, but otherwise our sponge cakes do not contain nuts. We take every care to ensure no nut traces are found in our products, but all our cakes are made in an area where nuts are present. If you have any allergens we need to be aware of, please let us know at the point of ordering.

How far away do you deliver and what are the costs?

We can deliver up to 20 miles from our studio in Birmingham (and sometimes a little further afield for weddings) - costs are based on the distance, and can be found on our Delivery website.

Are your classes suitable for beginners?

All of our classes are suitable for beginners - we don't assume any knowledge at the start of any class. However, there are certain classes you would probably benefit from more if you have a little experience. For example, our 'Model Behaviour' class would suit someone who has worked a little with sugarpaste before, and our Cake Decorating classes would be fine for a beginner, but you would probably get much more from it if you could already bake a cake and make buttercream. If you are unsure if you are suitable for a particular class, just get in touch and ask.

"My daughter and I attended the Decorating Vintage Cupcakes class on Saturday run by Julie, and I felt I ought to write and tell you how much we enjoyed it. The tuition was great and easy to follow resulting in beautiful cakes to take home. The atmosp"


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